ENGLISH

Need help making sense of your marketing?

Practical, personalized support to help you understand what your business needs online, build a clearer marketing foundation, and turn your ideas into something you can actually use.

A personalized introduction to the fundamentals you actually need to market your business with more clarity and confidence.

You will learn how to:

  • Clarify your brand and message
  • Identify your audience and priorities
  • Build a simple marketing plan
  • Understand what your website needs
  • Create a basic customer flow
  • Plan useful content
  • Use social media more intentionally
  • Understand basic analytics
  • Get an introduction to Google Ads
  • Know what to focus on next

4 one-hour private sessions ยท Sessions are NOT recorded

NEED HELP BUILDING IT?

Learn itโ€”or let me help you build it.

If you know what you need but don’t have the time, tools, or desire to build it yourself, I also offer project-based implementation.

Starting at $1k per project

Website ยท Landing Page ยท Blog ยท Content Setup ยท Google Analytics ยท Google Ads ยท Meta Ads ยท LinkedIn Ads

Build a healthier relationship with work, yourself and your everyday life.

You’ll work on:

Session 1 โ€” Awareness + Connection
Identify what’s working, what’s not, and where there is room for change.

Session 2 โ€” Mindfulness + Emotional Intelligence
Develop conscious attention, intuition, emotional awareness, and healthier ways to process difficult emotions.

Session 3 โ€” Reconnecting With Your Body
Build greater body awareness and apply your personal plan to your actual weekโ€”not an imaginary perfect week.

Session 4 โ€” Follow-Up + Integration
Review what changed, make adjustments, and create a sustainable approach to maintaining more balance.

The goal?

More awareness.
Better connection with yourself.
Healthier habits.
More intentional choices.
A way of living and working that feels more sustainable.

STORYTELLING / BLOG

Stories are kind of my thing.

After more than two decades in marketing, I’ve learned that people don’t connect with perfect messaging.

They connect with something that feels real.

I write about marketing, business, creativity, wellness, life, and the things I’ve learned along the way.

  • Marketing Is Messy. So Is Real Life.

    At 3 a.m., I woke up to water dripping directly on my head. Not somewhere in the room.Not near the bed. On my head. At that exact moment, my 11-year-old dog decided it was the perfect time to throw up. So there I was, half asleep, trying to decide what to handle first. The leak…

    Read more…

  • Read the Book First

    Quick question: book or series first? Because I just found out The House of the Spiritsโ€”my all-time favorite bookโ€”is becoming a TV seriesโ€ฆ and I am emotionally unwell. You know that feeling. When a story lives perfectly in your head. The characters, the tone, the paceโ€ฆ all exactly how it should be. And then someone…

    Read more…

  • When the System Glitches, Humans Create the Story

    I ordered a few things online during Black Friday. A week later, I got an email saying my package was delayed. Fine. Happens. Then the package showed up anyway. The tracking still said โ€œin transit.โ€ The next day, I got another email saying the order couldnโ€™t be deliveredโ€ฆ and I was being refunded. So now…

    Read more…

  • The Robot Breakup โ€“ automation fails, humans save the day

    We love automation in marketing. It saves time, scales processes, and makes everything feelโ€ฆ under control. Until it doesnโ€™t. Recently, two systems that had been working perfectly together for years just stopped communicating. No warning. No explanation. One update and suddenlyโ€ฆ nothing. Data stopped flowing. Reports broke. Tracking disappeared. And just like that, all the…

    Read more…

  • The Extra Sauce Principle

    Anyone who uses Uber Eats knows this moment. You type a polite request into the comment box before checkout: โ€œExtra sauce please.โ€ Then the order arrives. No sauce. Just a dry, lonely burrito staring back at you. For months I asked for extra green salsa from a Mexican restaurant near my house. Nothing. I assumed…

    Read more…

  • The Thrift Store Marketing Strategy

    Behind my house thereโ€™s a thrift store. Since I usually work with the window open, I get front-row seats to the entire show. Retail drama.Spanish conversations flying back and forth.Energy levels that could power a small city. Honestly, some days itโ€™s better than Netflix. One afternoon I overheard a training conversation that turned into an…

    Read more…